GOV2026. Changes in How People are Giving Today

Twenty years ago it may have been enough to run a gala, have a planned giving program or an annual appeal to raise needed revenue to support an organization.  Today, however, things have changed.  New technologies, different views among generations, and other factors have caused nonprofits to become more creative in their methods in order to attract a diverse range of supporters.  Nonprofits are engaging in everything from crowdfunding, to outsourcing aspects of planned giving programs to private labeling and more.  During this session we will discuss some of the more popular strategies and how they impact everything from an organization's risk management and compliance functions, to accounting and tax reporting.

Learning Objectives:

• Identify how nonprofits are engaging donors to drive revenue to support their mission.
• Determine how new models of donor engagement will require complex thinking around accounting, tax and other issues