Antonella Puca, CPA/ABV, CFA, CEIV is a Senior Director with Alvarez & Marsal Valuation Services in New York. She currently serves on the Business Valuation Committee of the AICPA and as a consultant on the CFA credentialing team. She has served as a member of the AIMA Research Committee and as an executive board member of the CFA Society of New York. Antonella is a frequent presenter on valuation and alternative investment topics. She is the author of Early Stage Valuation (Wiley Finance: 2020).